Whiskey Obsession Schedule, Panels, and Classes! – Obsessive Whisky News

WO2

Seventh Annual Whiskey Obsession Festival

April 10 to 13, 2019

Sarasota, Florida

Schedule of Events, Panelists, and Masterclasses

Spirit Guide, Inc. presents the Seventh Annual Whiskey Obsession Festival, April 10 to 13, 2019 in Sarasota, Florida, in partnership with Whiskey and Barrel Nite and Dave Sweet. Whiskey Obsession presents four days of classes, tastings, lunch and dinner pairings, interactive panel discussions, VIP pours, a fabulous grand tasting with hundreds of whiskies and cocktails, plus free closing night party with live music. Last year, Whiskey Obsession attracted 3,500 attendees from 20 states and Canada and is one of the nation’s largest festivals. Take your friends and take a cab! Whiskeyobsessionfestival.com.

Wednesday, April 10, 2019

Whiskey Obsession Kickoff Dinner @ Sarasota Yacht Club (SYC), 6:30 p.m. to 9:30 p.m.

Deconstruction of the Balcones Texas Single Malt with Winston Edwards

The Seventh Annual Whiskey Obsession Festival kicks off with an elegant dinner pairing hosted by Winston Edwards, Balcones National Distillery Ambassador featuring a special four course menu from executive chef Anthony Puccio. Experience the three wood finished whiskies that make up the Texas Single Malt, bottled exclusively by Barrel and Bottle, along with the official Texas Single Malt from Balcones. Tickets are $125 per person. Open to the public; SYC membership not required.

Thursday, April 11, 2019

Two Panelist Small Group Dinners @ The Hyatt Sarasota, 5:00 p.m. to 6:30 p.m.

Tickets are $125 per person for either dinner and include meal, whiskies and commemorative Tervis custom tumbler. Limited to 20 guests each.

World Whiskey Dinner

Join Ashok Chokalingam, Global Ambassador and Assistant Distiller at Amrut Distillery for an intimate three course dinner featuring four award winning whiskies from Bengaluru, India: Amrut Single Malt, Amrut Fusion Single Malt, Amrut Peated Single Malt, and Amrut Naarangi Single Malt.

Single Malt Scotch Dinner 

Join Nicholas Pollacchi, Single Malt Director at Jura Single Malt for an intimate dinner paired with four Scotch whiskies: Jura 10 Year, Jura 12 Year, Jura Seven Wood and a surprise.

The Panel of Whiskey Experts Interactive Tasting @ The Hyatt Sarasota, 7:00 to 10:00 p.m. 

This unique panel of distillers and ambassadors share their award winning whiskies from Colorado, Scotland, and India in an interactive tasting. The panel is co-moderated by Samara Rivers and

Turner C. Moore. Tickets are $75 and seating is limited to 130 guests. Panelists and whiskies:

Jenny Bartels, Brand Ambassador at Breckenridge (Breckenridge PX Sherry Cask Bourbon)

Rob Dietrich, Master Distiller at Stranahan’s (Stranahan’s Snowflake)

Ashok Chokalingam, Assistant to Master Distiller at Amrut (Amrut Madeira Cask)

Nicholas Pollacchi, Single Malt Director at Whyte and Mackay (Jura 18 Year)

Stephanie Ridgway, Manager of Brand Education at International Beverage (Speyburn 15 Year)

Raj Sabarwahl, Founder at Glass Revolution Imports (Murray McDavid Ordha Meas 13 Year)

Corky Taylor, Chairman at Peerless (3 Year Small Batch Rye)

Andrew Weir, Brand Director at Pernod Ricard (Aberlour Casg Annamh)

Late Night Whistle Pig Rye Showcase at The Social Eatery and Bar 10:00 p.m. until late.

Steward of the Brand Ingrid Rodriguez will serve cocktails and samples of Whistle Pig Rye at The Social, with light bites and DJ for the late night crowd. Tickets are $25 and include specialty cocktail, whiskey samples and commemorative Tervis custom tumbler (tumblers are limited to first 40 guests due to inventory constraints).

Friday, April 12, 2019

The Dalmore Single Malt Scotch Masterclass at The Bijou, 12:00 p.m. to 1:30 p.m.

Join Nicholas Pollacchi, Single Malt Director at Whyte and Mackay, for a sumptuous lunch masterclass at featuring The Dalmore, single malt Highland Scotch, at Sarasota’s Bijou restaurant. Tickets are $40 per person and include meal, single malt Scotch whiskies and commemorative Tervis custom tumbler.

 

Grand Tasting and Masterclasses @ The Hyatt Sarasota, 7:00 p.m. to 10:30 p.m.

With hundreds of whiskies and cocktails available to sample, the Grand Tasting features dozens of the world’s premium global brands as well as emerging craft distillers from around the country. All tickets include Whiskey and Barrel Nite’s custom infused dinner buffet and hors d’oeuvres sponsored by Four Roses Bourbon, as well as a one year subscription to Whisky Advocate, the world’s leading whisky magazine. Limited booth space still available – see contact information at the bottom of the page.

  • 7:00 p.m. VIP Admission
  • 7:15 p.m. Class I begins (open to GA ticket holders; ends at 8:00 p.m.)
  • 8:00 p.m. General Admission; VIP Lounge Opens
  • 8:30 p.m. Class II and III begin (end at 9:15 p.m.
  • 10:15 p.m. Last Pour
  • 10:30 p.m. Event concludes

Masterclasses just added!

Class I — 7:15 p.m. to 8:00 p.m. Four Roses Single Barrel Deconstruction with Cile Moreno

Class II — 8:30 p.m. to 9:15 p.m.  Amrut Indian Whisky with Ashok Chokalingam

Class III — 8:30 p.m. to 9:15 p.m. Glengoyne Single Malt Scotch with Gordon Dundas

Three ticket levels are available:

VIP $195:

  • VIP admission is limited to 200 guests and includes one commemorative Glencairn glass and

one hour early entrance at 7:00 p.m.

  • VIP Lounge brought to you by Whiskey Barrel Nite (8:00 p.m. to 10:00 p.m.)
  • VIP pours of premium, fine, and rare spirits (details will be available on the event website).   At

least 25 premium whiskies will be available during VIP hour.

  • One $50 retail voucher for purchases placed with our online retail partner, CaskCartel.com.

Bottles will not be sold directly at the show.

  • Greater opportunity to interact with distillery ambassadors and industry professionals.
  • Unlimited tasting of over 200 spirits.
  • Priority seating at classes and other WOF events during the Festival.

General Admission $95:

  • Limited to 500 guests includes one commemorative Glencairn glass; entrance at 8:00 p.m.
  • Unlimited tasting of several hundred whiskies and cocktails.

Companion $45:

  • Limited to 75 guests includes entrance with VIP or general admission ticket holders.

Saturday, April 13, 2019

Women of Whiskey Brunch @ Sarasota Yacht Club, 11:30 a.m. to 2:00 p.m.

We are thrilled to present the Women of Whiskey Brunch in partnership with the Sarasota Whisky Society, Bourbon Women and the Black Bourbon Society. The event emcee Jennifer Wells and moderator Peggy Noe Stevens will lead a panel of prominent women making contributions to the whiskey industry, including:

  • Jenny Bartels, Brand Ambassador at Breckenridge

Breckenridge Port Cask High Proof Bourbon

  • Ingrid Rodriguez, Steward of the Brand at Whistle Pig

Whistle Pig Old World and Piggyback Rye

  • Samara Rivers, Founder of the Black Bourbon Society

Uncle Nearest 1856, Single Barrel Whiskey

Two whiskies from each panelist will be paired with a special menu created by SYC Executive Chef Anthony Puccio. Tickets are $45 per person and include meal, whiskies and commemorative Tervis custom tumbler. Open to the public; SYC membership not required.

Sips, Suds, and Smokes presents Beer, Bourbon, and Cigars @ Smokin’ Joes, 4:00 p.m. to 6:00 p.m.

Join Bob Howell, Maury Jayson, and Mike Woods from Sips, Suds and Smokes radio show for a multi-faceted pairing of cigars and whiskey. This fun, casual event will be held at at Smokin’ Joes on Main Street. Cost is $25 and includes cigars, beer, and whiskey samples.

Whiskey Rocks Closing Night Party at JDub’s Brewing Company, 6:00 p.m. to 11:00 p.m.

Whiskey Rocks continues its third year with live music by Ship of Fools with whiskey samples and cocktails, food trucks, and of course JDub’s craft beer.

Tickets and information are available at whiskeyobsessionfestival.com.

For more information contact Turner C. Moore at 941.400.9889,

Turner@WhiskeyObsessionFestival.com or Dave Sweet at 847-840-3914,

DaveSweet@WhiskeyandBarrelNite.com

Video: https://youtu.be/qilNWayZxhc

Website: www.whiskeyobsessionfestival.com

Website: https://whiskeyandbarrelnite.com

Whiskey Obsession Facebook: https://www.facebook.com/WhiskeyObsessionFestival

Whiskey and Barrel Nite Facebook: https://www.facebook.com/whiskeyandbarrelnite

Article source: http://www.whiskyintelligence.com/2019/03/whiskey-obsession-schedule-panels-and-classes-obsessive-whisky-news/

Whiskey Obsession Schedule, Panels, and Classes! – Obsessive Whisky News

WO2

Seventh Annual Whiskey Obsession Festival

April 10 to 13, 2019

Sarasota, Florida

Schedule of Events, Panelists, and Masterclasses

Spirit Guide, Inc. presents the Seventh Annual Whiskey Obsession Festival, April 10 to 13, 2019 in Sarasota, Florida, in partnership with Whiskey and Barrel Nite and Dave Sweet. Whiskey Obsession presents four days of classes, tastings, lunch and dinner pairings, interactive panel discussions, VIP pours, a fabulous grand tasting with hundreds of whiskies and cocktails, plus free closing night party with live music. Last year, Whiskey Obsession attracted 3,500 attendees from 20 states and Canada and is one of the nation’s largest festivals. Take your friends and take a cab! Whiskeyobsessionfestival.com.

Wednesday, April 10, 2019

Whiskey Obsession Kickoff Dinner @ Sarasota Yacht Club (SYC), 6:30 p.m. to 9:30 p.m.

Deconstruction of the Balcones Texas Single Malt with Winston Edwards

The Seventh Annual Whiskey Obsession Festival kicks off with an elegant dinner pairing hosted by Winston Edwards, Balcones National Distillery Ambassador featuring a special four course menu from executive chef Anthony Puccio. Experience the three wood finished whiskies that make up the Texas Single Malt, bottled exclusively by Barrel and Bottle, along with the official Texas Single Malt from Balcones. Tickets are $125 per person. Open to the public; SYC membership not required.

Thursday, April 11, 2019

Two Panelist Small Group Dinners @ The Hyatt Sarasota, 5:00 p.m. to 6:30 p.m.

Tickets are $125 per person for either dinner and include meal, whiskies and commemorative Tervis custom tumbler. Limited to 20 guests each.

World Whiskey Dinner

Join Ashok Chokalingam, Global Ambassador and Assistant Distiller at Amrut Distillery for an intimate three course dinner featuring four award winning whiskies from Bengaluru, India: Amrut Single Malt, Amrut Fusion Single Malt, Amrut Peated Single Malt, and Amrut Naarangi Single Malt.

Single Malt Scotch Dinner 

Join Nicholas Pollacchi, Single Malt Director at Jura Single Malt for an intimate dinner paired with four Scotch whiskies: Jura 10 Year, Jura 12 Year, Jura Seven Wood and a surprise.

The Panel of Whiskey Experts Interactive Tasting @ The Hyatt Sarasota, 7:00 to 10:00 p.m. 

This unique panel of distillers and ambassadors share their award winning whiskies from Colorado, Scotland, and India in an interactive tasting. The panel is co-moderated by Samara Rivers and

Turner C. Moore. Tickets are $75 and seating is limited to 130 guests. Panelists and whiskies:

Jenny Bartels, Brand Ambassador at Breckenridge (Breckenridge PX Sherry Cask Bourbon)

Rob Dietrich, Master Distiller at Stranahan’s (Stranahan’s Snowflake)

Ashok Chokalingam, Assistant to Master Distiller at Amrut (Amrut Madeira Cask)

Nicholas Pollacchi, Single Malt Director at Whyte and Mackay (Jura 18 Year)

Stephanie Ridgway, Manager of Brand Education at International Beverage (Speyburn 15 Year)

Raj Sabarwahl, Founder at Glass Revolution Imports (Murray McDavid Ordha Meas 13 Year)

Corky Taylor, Chairman at Peerless (3 Year Small Batch Rye)

Andrew Weir, Brand Director at Pernod Ricard (Aberlour Casg Annamh)

Late Night Whistle Pig Rye Showcase at The Social Eatery and Bar 10:00 p.m. until late.

Steward of the Brand Ingrid Rodriguez will serve cocktails and samples of Whistle Pig Rye at The Social, with light bites and DJ for the late night crowd. Tickets are $25 and include specialty cocktail, whiskey samples and commemorative Tervis custom tumbler (tumblers are limited to first 40 guests due to inventory constraints).

Friday, April 12, 2019

The Dalmore Single Malt Scotch Masterclass at The Bijou, 12:00 p.m. to 1:30 p.m.

Join Nicholas Pollacchi, Single Malt Director at Whyte and Mackay, for a sumptuous lunch masterclass at featuring The Dalmore, single malt Highland Scotch, at Sarasota’s Bijou restaurant. Tickets are $40 per person and include meal, single malt Scotch whiskies and commemorative Tervis custom tumbler.

 

Grand Tasting and Masterclasses @ The Hyatt Sarasota, 7:00 p.m. to 10:30 p.m.

With hundreds of whiskies and cocktails available to sample, the Grand Tasting features dozens of the world’s premium global brands as well as emerging craft distillers from around the country. All tickets include Whiskey and Barrel Nite’s custom infused dinner buffet and hors d’oeuvres sponsored by Four Roses Bourbon, as well as a one year subscription to Whisky Advocate, the world’s leading whisky magazine. Limited booth space still available – see contact information at the bottom of the page.

  • 7:00 p.m. VIP Admission
  • 7:15 p.m. Class I begins (open to GA ticket holders; ends at 8:00 p.m.)
  • 8:00 p.m. General Admission; VIP Lounge Opens
  • 8:30 p.m. Class II and III begin (end at 9:15 p.m.
  • 10:15 p.m. Last Pour
  • 10:30 p.m. Event concludes

Masterclasses just added!

Class I — 7:15 p.m. to 8:00 p.m. Four Roses Single Barrel Deconstruction with Cile Moreno

Class II — 8:30 p.m. to 9:15 p.m.  Amrut Indian Whisky with Ashok Chokalingam

Class III — 8:30 p.m. to 9:15 p.m. Glengoyne Single Malt Scotch with Gordon Dundas

Three ticket levels are available:

VIP $195:

  • VIP admission is limited to 200 guests and includes one commemorative Glencairn glass and

one hour early entrance at 7:00 p.m.

  • VIP Lounge brought to you by Whiskey Barrel Nite (8:00 p.m. to 10:00 p.m.)
  • VIP pours of premium, fine, and rare spirits (details will be available on the event website).   At

least 25 premium whiskies will be available during VIP hour.

  • One $50 retail voucher for purchases placed with our online retail partner, CaskCartel.com.

Bottles will not be sold directly at the show.

  • Greater opportunity to interact with distillery ambassadors and industry professionals.
  • Unlimited tasting of over 200 spirits.
  • Priority seating at classes and other WOF events during the Festival.

General Admission $95:

  • Limited to 500 guests includes one commemorative Glencairn glass; entrance at 8:00 p.m.
  • Unlimited tasting of several hundred whiskies and cocktails.

Companion $45:

  • Limited to 75 guests includes entrance with VIP or general admission ticket holders.

Saturday, April 13, 2019

Women of Whiskey Brunch @ Sarasota Yacht Club, 11:30 a.m. to 2:00 p.m.

We are thrilled to present the Women of Whiskey Brunch in partnership with the Sarasota Whisky Society, Bourbon Women and the Black Bourbon Society. The event emcee Jennifer Wells and moderator Peggy Noe Stevens will lead a panel of prominent women making contributions to the whiskey industry, including:

  • Jenny Bartels, Brand Ambassador at Breckenridge

Breckenridge Port Cask High Proof Bourbon

  • Ingrid Rodriguez, Steward of the Brand at Whistle Pig

Whistle Pig Old World and Piggyback Rye

  • Samara Rivers, Founder of the Black Bourbon Society

Uncle Nearest 1856, Single Barrel Whiskey

Two whiskies from each panelist will be paired with a special menu created by SYC Executive Chef Anthony Puccio. Tickets are $45 per person and include meal, whiskies and commemorative Tervis custom tumbler. Open to the public; SYC membership not required.

Sips, Suds, and Smokes presents Beer, Bourbon, and Cigars @ Smokin’ Joes, 4:00 p.m. to 6:00 p.m.

Join Bob Howell, Maury Jayson, and Mike Woods from Sips, Suds and Smokes radio show for a multi-faceted pairing of cigars and whiskey. This fun, casual event will be held at at Smokin’ Joes on Main Street. Cost is $25 and includes cigars, beer, and whiskey samples.

Whiskey Rocks Closing Night Party at JDub’s Brewing Company, 6:00 p.m. to 11:00 p.m.

Whiskey Rocks continues its third year with live music by Ship of Fools with whiskey samples and cocktails, food trucks, and of course JDub’s craft beer.

Tickets and information are available at whiskeyobsessionfestival.com.

For more information contact Turner C. Moore at 941.400.9889,

Turner@WhiskeyObsessionFestival.com or Dave Sweet at 847-840-3914,

DaveSweet@WhiskeyandBarrelNite.com

Video: https://youtu.be/qilNWayZxhc

Website: www.whiskeyobsessionfestival.com

Website: https://whiskeyandbarrelnite.com

Whiskey Obsession Facebook: https://www.facebook.com/WhiskeyObsessionFestival

Whiskey and Barrel Nite Facebook: https://www.facebook.com/whiskeyandbarrelnite

Article source: http://www.whiskyintelligence.com/2019/03/whiskey-obsession-schedule-panels-and-classes-obsessive-whisky-news/

Minor Case Straight Rye Whiskey Refreshes Bottle Design – American Whiskey News

edited-image_zpslu8xylhg

Minor Case Straight Rye Whiskey Refreshes Bottle Design

(Lebanon, Ky.) March 11, 2019 –Minor Case Straight Rye Whiskey has a new look. The new bottle features white paint over the embossments, making the intricate font and design more prominent and adding to the vintage and craft look of the bottle.

“The new look is reminiscent of the porcelain painted ‘bar back’ bottles that were popular with so many brands in the late 1800’s,” says Steve Beam, president and head distiller at Limestone Branch Distillery. “This was the time when my great-grandfather, Minor Case Beam, was in his distilling heyday – this new look is a nod to his legacy.”

Minor Case Straight Rye Whiskey, launched in 2017, features straight rye whiskey with a sherry cask finish and is bottled at 90 proof. Available in 750ml bottles and aged two years, Minor Case Straight Rye Whiskey offers a warm rye spice complemented by the dried fruit notes from being finished in a sherry cask barrel. The combination offers depth to the overall experience of this whiskey.

The award-winning Minor Case Straight Rye Whiskey has also been called out in this spring’s Tasting Panel magazine and given a score of 94 points. The magazine notes “the fragrant nose of jasmine and caramel is illuminating…luscious notes of sweet peat and honeyed apples, peppercorns and peach blossoms are elegant, while its perfume carries through to the maple and dried-peach finish.”

The whiskey was inspired by Beam’s long family history in the distilling industry – Steve Beam is a seventh-generation distiller. “This rye whiskey is a tribute to my heritage – from the details in the finishing to Minor Case Beam’s original crest as a special touch –now this beautiful bottle is even more visible behind the bar.”

The whiskey is offered nationwide for the suggested retail price of $42.99. The new bottle packaging is also available for sale at Limestone Branch Distillery.

About Limestone Branch Distillery

Steve Beam and his brother Paul Beam opened Limestone Branch Distillery in 2011, with the goal of crafting the finest whiskey in small batches. With a history of distilling on both sides of their family – Beam and Dant – the brothers are seventh-generation distillers. In 2015, they brought the Yellowstone brand back to the family and launched a limited edition bourbon to commemorate the brand’s 105th anniversary.

For more information on Limestone Branch Distillery, please visit www.limestonebranch.com or www.facebook.com/limestone-branch-distillery.

Article source: http://www.whiskyintelligence.com/2019/03/minor-case-straight-rye-whiskey-refreshes-bottle-design-american-whiskey-news/

Minor Case Straight Rye Whiskey Refreshes Bottle Design – American Whiskey News

edited-image_zpslu8xylhg

Minor Case Straight Rye Whiskey Refreshes Bottle Design

(Lebanon, Ky.) March 11, 2019 –Minor Case Straight Rye Whiskey has a new look. The new bottle features white paint over the embossments, making the intricate font and design more prominent and adding to the vintage and craft look of the bottle.

“The new look is reminiscent of the porcelain painted ‘bar back’ bottles that were popular with so many brands in the late 1800’s,” says Steve Beam, president and head distiller at Limestone Branch Distillery. “This was the time when my great-grandfather, Minor Case Beam, was in his distilling heyday – this new look is a nod to his legacy.”

Minor Case Straight Rye Whiskey, launched in 2017, features straight rye whiskey with a sherry cask finish and is bottled at 90 proof. Available in 750ml bottles and aged two years, Minor Case Straight Rye Whiskey offers a warm rye spice complemented by the dried fruit notes from being finished in a sherry cask barrel. The combination offers depth to the overall experience of this whiskey.

The award-winning Minor Case Straight Rye Whiskey has also been called out in this spring’s Tasting Panel magazine and given a score of 94 points. The magazine notes “the fragrant nose of jasmine and caramel is illuminating…luscious notes of sweet peat and honeyed apples, peppercorns and peach blossoms are elegant, while its perfume carries through to the maple and dried-peach finish.”

The whiskey was inspired by Beam’s long family history in the distilling industry – Steve Beam is a seventh-generation distiller. “This rye whiskey is a tribute to my heritage – from the details in the finishing to Minor Case Beam’s original crest as a special touch –now this beautiful bottle is even more visible behind the bar.”

The whiskey is offered nationwide for the suggested retail price of $42.99. The new bottle packaging is also available for sale at Limestone Branch Distillery.

About Limestone Branch Distillery

Steve Beam and his brother Paul Beam opened Limestone Branch Distillery in 2011, with the goal of crafting the finest whiskey in small batches. With a history of distilling on both sides of their family – Beam and Dant – the brothers are seventh-generation distillers. In 2015, they brought the Yellowstone brand back to the family and launched a limited edition bourbon to commemorate the brand’s 105th anniversary.

For more information on Limestone Branch Distillery, please visit www.limestonebranch.com or www.facebook.com/limestone-branch-distillery.

Article source: http://www.whiskyintelligence.com/2019/03/minor-case-straight-rye-whiskey-refreshes-bottle-design-american-whiskey-news/

NEW B2B RESOURCE ‘MYDIAGEO’ HELPS OUTLETS TO OPTIMISE THEIR OFFERINGS

Diageo launches 'MyDiageo' to help outlets optimise their offerings_003

Diageo launches 'MyDiageo' to help outlets optimise their offerings_002

NEW B2B RESOURCE ‘MYDIAGEO’ HELPS OUTLETS TO OPTIMISE THEIR OFFERINGS

Immediate release: Diageo, a global leader in beverage alcohol, has launched an innovative new online platform, designed to provide its on-trade partners with information, training and advice to help boost their company’s growth.

Launching this month, MyDiageo is a free technical resource that offers customers a wealth of category, brand and training content, as well as featuring an innovative online beer diagnostic tool, providing support to outlets and helping them solve beer equipment issues with ease.

MyDiageo recognises the important role that digital plays; with many licensees investing in online presence and looking to online resources for support.  The platform will be available on mobile, tablet and desktop, making it perfectly suited to the fast-paced and increasingly connected lives of Diageo’s on-trade customers.

As customers log in to the website, they will be presented with five key, easy to navigate sections; ‘My Events’, ‘My Offering’, ‘My Social’, ‘My Staff’ and ‘My Quality’, which provide dedicated tools and advice to help outlets deliver the best offering; whether it’s enhancing their expertise through training modules or using the innovative diagnostic tool to resolve equipment issues 24/7. Each of the five sections will offer licensees a wealth of advice, downloadable and printable assets that can be utilised to compliment or improve an outlet’s offer.

Sashi Sangala, Head of MyDiageo in Europe comments, “MyDiageo will enable us to transform how we partner and service our customers end to end – the possibilities are endless, and we are at the beginning of an exciting journey.

“We’re passionate about putting our customers at the heart of everything we do – independent research[1] revealed that licensees are looking for convenience, flexibility and advice on how they can improve their business. We have no doubt that MyDiageo will become an invaluable tool for licensees to help grow and develop their offering.”

To take advantage of this free offering, on-trade owners should sign up now by visiting MyDiageo.com.  If they sign up before 9th March 2019, they will be in with a chance to win a pair of tickets to the England vs Scotland Six Nations match on 16th March. See attached full TCs.

MyDiageo is available to on-trade customers in Great Britain and Ireland.

Diageo launches 'MyDiageo' to help outlets optimise their offerings_004

About MyDiageo:

We believe that every outlet no matter how big or small should have access to the latest category insight and tools. The five key sections of MyDiageo are listed below:

  • MYEVENTS

Identify and maximise the key occasions for your outlet, from sports tournaments to cultural events. Receive tips, assets serve strategies to drive your sales.

  • MYOFFERING

The right range of products, displayed in the right way can drive sales. Find the tools and advice to you need to deliver the best offering and maximise value.

  • MYSOCIAL

Make the most of this important communication tool to take advantage of the increasingly connected lives of consumers. Access downloadable social assets and great offers from our digital partners.

  • MYSTAFF

Explore our training modules for your staff to help enhance expertise on a range of topics from brilliant menus to in-depth beer knowledge.

  • MYQUALITY

Make use of a range of tools to help you maintain and promote the great quality drinks in your outlet. Troubleshoot quality issues using the self-serve quality diagnostic tool; automatically log and track unsuccessful fixes with engineers for a call back.

For further information visit www.mydiageo.com

Diageo launches 'MyDiageo' to help outlets optimise their offerings_001

Notes 

About Diageo:

Diageo is a global leader in beverage alcohol with an outstanding collection of brands across spirits, beer and wine categories.  These brands include Johnnie Walker, Crown Royal, JεB, Buchanan’s, Windsor, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and GUINNESS.

Diageo is a global company, and our products are sold in more than 180 countries around the world.  The company is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO).  For more information about Diageo, our people, our brands, and performance, visit us at www.diageo.com.  Visit Diageo’s global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice.

Celebrating life, every day, everywhere.

[1] Qualitative commissioned research performed by Incite November 2018

Article source: http://www.whiskyintelligence.com/2019/03/new-b2b-resource-mydiageo-helps-outlets-to-optimise-their-offerings/

World Whiskies: Japanese and Gouden Carolus US Debut at The Whisky Shop #SFO – Whisky News

TWS1

Friday, March 22nd, 3-7:30PM 

World Whiskies: Japanese and Gouden Carolus US Debut 

Expand your whiskey palate at our world whiskies tasting, featuring store-favorite Japanese whiskies and the highly anticipated US launch of Gouden Carolus Belgian whiskey. Whiskies by Tottori, Kurayoshi, and Gouden Carolus will be poured, with Kurayoshi and Gouden Carolus’ distillery ambassadors present.

More details to be revealed as the event approaches, RSVP to stay up to date. 

More Details RSVP

TWS500

Article source: http://www.whiskyintelligence.com/2019/03/world-whiskies-japanese-and-gouden-carolus-us-debut-at-the-whisky-shop-sfo-whisky-news/

Judging Panel Revealed in Inaugural Whisky Awards – Scotch Whisky News

SWA

Judging Panel Revealed in Inaugural Whisky Awards

The national awards programme for Scotch whisky has unveiled its judging panel as the competition opens for entry for the first time.

The Scottish Whisky Awards has recruited a panel of 45 experts including 7 of some of the world’s best whisky tasters who will be trusted to assess samples in the new annual competition.

Included in the international line-up are judges from across the UK as well as Taiwan, Canada, Netherlands, Sweden, France and Germany.  Many will gather in Edinburgh later this year to judge 16 categories which cover both business achievements and taste.

Professor Alan Wolstenholme, Chair of the Judging Panel, welcomed the news, commenting:

“Invitations to join the Scottish Whisky Awards have gone around the world and we are delighted at the positive responses which allow us to gather together one of the most influential and highly regarded whisky competitions of the current day.

“Scotch is in the middle of an exciting revival.  These awards will promote our unique position as the global leader in the craft of whisky distilling at home and abroad.  For Scottish distillers, blenders and bottlers, winning a Scottish Whisky Award will project our best products across the world and further promote our position as the home of whisky.”

SWA2

Alan Wolstenholme, Chair of the Scottish Whisky Awards

MEET THE JUDGES

The panel is split with judges serving on either a business panel or a taste panel.  The business panel assesses written entries which companies must submit in order to qualify for the taste competition.  The taste panel meets at the end of May in Edinburgh to assess what is expected to be one of the most exciting line ups of traditional and modern whiskies.

The taste competition will be operated under strict blind tasting conditions and will assess four main categories of Scotch; Single Malt, Blend, Blended Malt and a Speciality category.   Six business categories are also open to entry and include Brand Experience, Tourism Destination and Community Contribution.  The ultimate award of the programme is for Scottish Whisky Distillery of the Year, presented to the distillery team which has demonstrated a successful year in people, product and profit.

According to statistics published by HM Revenue and Customs, the export value of Scotch whisky grew by 7.8% to £4.7 billion in total last year, with exports to the US rising to £1.04 billion.

The programme has been created by PR and events company, KDMedia who have 17 years’ experience running awards events.

ENTER NOW

Article source: http://www.whiskyintelligence.com/2019/03/judging-panel-revealed-in-inaugural-whisky-awards-scotch-whisky-news/

Napa Valley Museum Yountville presents its 2nd Annual Tartan Day Whisky Tasting – Whisky News

Tartan

Napa Valley Museum Yountville presents its
2nd Annual Tartan Day Whisky Tasting
at the CIA at Copia in Napa

Saturday, April 6, 2018 at 6:00 PM

Includes tour of the new “France is a Feast” Pop-Up Exhibit

March 7, 2019 Napa, California. The Napa Valley Museum Yountville brings its popular series of Whisky Tastings to the CIA at Copia in Napa, with more wonderful whiskies and surprising food pairings – curated by Scotch whisky expert James Forbes.

Gather your clan and head for the CIA at Copia in Napa on Saturday, April 6 at 6:00 pm, when we once again observe Tartan Day — that holiday celebrating the best of Scotland — with our 2nd Annual Tartan Day Whisky Tasting. You’ll first tour the pop-up version of our “France is a Feast” exhibit at 6:00; then the tasting starts at 6:30 pm (ends at 8:00 pm).

As last year’s sold-out Tartan Day tasting, and November’s sold-out exploration of “Splurge Worthy Whiskies” proved, single malt whiskies are more popular than ever – and of course, Scotland makes the best in the world! Explore Scotch whisky under the expert tutelage of James Forbes, creator of the Dramophone Whisky app (www.bearshead.com) and Chieftain of Scotland’s popular Lonach Highland Gathering Games (www.lonach.org). Learn to identify in greater depth Scotch’s different regions and how a distillery’s microclimate affects the taste of its whisky.  In the Napa Valley we are all experts at food pairing, so come and discover how Scotch Whisky is the answer to those tricky dishes that don’t naturally work with wine.

The evening includes a curated tasting of five great whiskies, food pairings, and a chance to tour the pop-up exhibit “France is a Feast: the Photographic Journey of Paul Julia Child.” Tickets are $50 Museum Members; $65 Non-members; $75 at the door.  The CIA at Copia is located at 500 1st Street, Napa, www.ciaatcopia.com. Want dinner after the Tasting? The Restaurant at CIA Copia is open until 10 p.m.; reservations available now at therestaurantatciacopia.com. 

Sláinte Mhath! 

Tartan2

The Napa Valley Museum Yountville is located at 55 Presidents Circle in Yountville, and is open Wednesdays through Sundays from 11 to 4 pm. The Museum is a 501(c)3 nonprofit organization dedicated to providing unique experiences that enrich the cultural fabric of our community through exhibitions and educational outreach. For more information, call 707.944.0500, email info@napavalleymuseum.org, or visit our website at www.napavalleymuseum.org.

cia-at-copia-aerial-view-1400x450

About the CIA at Copia: The CIA at Copia, located at 500 1st Street in downtown Napa,

is an immersive food lover’s destination, open to the public, as can only be imagined by The Culinary Institute of America, the world’s premier culinary college.  CIA has opened its doors to the public and invites guests to get lost in the exciting world of food and wine at this epicurean destination. Offering a state-of-the-art facility, complete with a stadium-sized teaching kitchen, demo theaters, an exclusive food museum featuring culinary artifacts, an Emporium selling gems you never knew you needed from one-of-a-kind kitchen antiques to hand-crafted culinary wares and wines by local artisans, and a gourmet restaurant, there is truly something for everyone.

Peruse the daily class schedule to enroll in a CIA-caliber cooking classes for the home chef (or spend a week in a bootcamp (if you dare), enjoy seasonal events including an outdoor screening series under the stars, or engage in food discussions with expert speaker panels. Take in the best views in downtown Napa from the outdoor garden, upper deck terrace, or amphitheater as you wind down  with a glass of wine in hand.  Let us entertain you, as we feed your curious mind and your hungry stomach.  For more information about The CIA at Copia, visit the website www.ciaatcopia.com and follow on Instagram (@CIAatCopia), Facebook (@CIAatCopia) and Twitter (@CIAatCopia).

Saturday, April 6, 2018 at 6:00 PM

2nd Annual Tartan Day Whisky Tasting

Tickets are $50 members; $65 non-members; $75 at the door (online sales end 12 pm 4/6)
Information and tickets at www.napavalleymuseum.org

Direct Ticket Link: https://www.eventbrite.com/e/napa-valley-museum-yountvilles-2nd-annual-tartan-day-whisky-tasting-tickets-58190437164

Contact: Laura Rafaty, Executive Director, Napa Valley Museum Yountville
laura@napavalleymuseum.org; Office (707) 944-0500 x 110; Mobile (415) 279-2652

Article source: http://www.whiskyintelligence.com/2019/03/napa-valley-museum-yountville-presents-its-2nd-annual-tartan-day-whisky-tasting-whisky-news/

Miyagikyo Sherry Wood Finish

American Tasting bij PROOF

EventsGeplaatst door Mark Dermul vr, maart 01, 2019 06:59:41

Op woensdag 27 februari kwamen we
bij PROOF, in hartje Gent, samen in petit
comité.
Het feit dat er maar 14 proevers aanwezig waren, maakte dat het
best een intieme bedoening werd. En dus erg gezellig. Koppel daar nog aan dat er
van de line-up slechts één whisky bij was die ik al geproefd had en ik wist dat
het weer een leuke avond ging worden.

De opener was de enige die ik al
geproefd had.

Platte
Valley Straight Corn Whisky – 40%

De neus was erg licht met veel hout
en iets snoeperigs als van cuberdons. Op de smaak ging dat nog een stap verder
met winegums en vers gezaagde plank terwijl de afdronk eerder kort en scherp
was.

Duidelijk jong – wat niet hoeft te
verbazen – en niet bepaald mijn ding. 41 EUR.

Chicken Cock Bootlegger’s Reserve – 45%

Ah, prachtige naam, toch? En het is
een mix van bouron en rye. Maar de neus begon redelijk gesloten, werd daarna
wat zoet, maar bleef wel erg zacht. Op smaak was het een duet van karamel en
rogge, met een mooie lange afdronk.

Deze kon ik best al smaken en is
toch een mooie step-up van een klassieke bourbon in mijn boekje. 57 EUR.

Dickel ‘12’ Tennessee Whisky – 45%

Deze Dickel is geen twaalf jaar
oud. Het is recept nummer 12, wat wel wat misleidend kan zijn. De mash bill
(recept) is 84% mais, 8% rogge en 8% gemoute gerst. Op de neus flink wat
velpon, bosbessen, nougat en noten, terwijl hij op smaak licht drogend, doch
mierzoet was. Middellange afdronk.

Ik kon deze wel erg appreciëren,
eerlijk gezegd. 86 EUR (weliswaar in een 1-literfles).

Roughstock Montana Pure Malt Whiskey – 45%

Deze Pure Malt komt uit de
Roughstock distilleerderij (waarvan het gerucht de ronde doet dat ze ondertussen
dicht is omwille van een dispuut met de eigenaar van de gronden). Mooie toetsen
van bruin brood, getoaste eik en appelsien. Pittig op smaak met meer appelsien,
zeste incluis, en een kruidigheid van het hout. Lange afdronk op toast en
zoethout. Gestookt van 100% in Montana verbouwde gemoute gerst.

Ik had wat moeite om deze echt
lekker te vinden, maar slecht was hij zeker niet. 83 EUR.

Corsair Triple Smoke Whiskey – 40%

Een rebelse botteling waarvoor maar
liefst drie types brandstof werden gebruikt om hem een rokerig kantje te geven:
turf, beukenhout en kersenhout. De neus begon op rubber, maar dat vervloog
betrekkelijk snel. Dan volgden pruimenlikeur, dadels, karamel en een streepje
rook – maar heel delicaat en beschaafd, hoor. Hij had een iets te lichte body
naar mijn gading maar op smaak zat het wel goed. Zoet, snoeperig, kruidig en
een beetje rokerig. Op de afdronk – die wat aan de korte kant was, maar goed –
kreeg ik nog wat rook en een florale toets.

Dit was een plezante fles, moet ik
bekennen. Afgezien van het leuke verhaal (biobrandstofmakers worden
distilleerders van whisky) was het ook een leuke whisky en voor mij de beste
van de avond. 72 EUR.

Leopold Bros Rocky Mountain Blackberry Flavoured Whiskey
– 40%

We eindigden met een vreemde eend
in de bijt. Deze whisky, van Leopold Brothers, zou bij ons wellicht nooit die
naam mogen dragen. Het is namelijk een mengeling van new make en
braambessensap! Dat mengsel werd te slapen gelegd en na rijping gebotteld op
een sterkte die het volgens de Amerikaanse wetgeving nog altijd in staat stelt
whisky te heten. De kleur deed alvast aan porto denken. Op de neus had ik aardse
tonen, versterkte wijn en bouillon en zelfs wat brocoli. Hij was mierzoet als
een fruitsap met ballen (deed in dat opzicht wat aan de Kilchoman Bramble
Liqueur denken – sans de rook). De
korte afdronk was betrekkelijk droog.

Ik vond hem leuk, ik vond hem
lekker, maar whisky zou ik dit nooit noemen. Giet dit gerust over een bolletje
vanille-ijs. 65 EUR

Bedankt werderom, Timon, voor je
enthousiasme en deskundige uitleg. Excuses voor de tafelgenoot links van me (you know who you are!) die voor de
geluidsoverlast zorgde. Maar geef toe: we hebben weer goed gelachen!

En onderweg naar huis besefte ik
voor de zoveelste keer in wat voor een prachtige stad ik eigenlijk toch wel
woon. En als Antwerpenaar zeggen dat Gent schoon is, dat betekent toch wel
iets, hé!

May the Malt be with you!

  • Reacties(0)//blog.whivie.be/#post4481

Article source: http://iloapp.whivie.be/blog/blog?Home&post=4500

Miyagikyo Bourbon Wood Finish

American Tasting bij PROOF

EventsGeplaatst door Mark Dermul vr, maart 01, 2019 06:59:41

Op woensdag 27 februari kwamen we
bij PROOF, in hartje Gent, samen in petit
comité.
Het feit dat er maar 14 proevers aanwezig waren, maakte dat het
best een intieme bedoening werd. En dus erg gezellig. Koppel daar nog aan dat er
van de line-up slechts één whisky bij was die ik al geproefd had en ik wist dat
het weer een leuke avond ging worden.

De opener was de enige die ik al
geproefd had.

Platte
Valley Straight Corn Whisky – 40%

De neus was erg licht met veel hout
en iets snoeperigs als van cuberdons. Op de smaak ging dat nog een stap verder
met winegums en vers gezaagde plank terwijl de afdronk eerder kort en scherp
was.

Duidelijk jong – wat niet hoeft te
verbazen – en niet bepaald mijn ding. 41 EUR.

Chicken Cock Bootlegger’s Reserve – 45%

Ah, prachtige naam, toch? En het is
een mix van bouron en rye. Maar de neus begon redelijk gesloten, werd daarna
wat zoet, maar bleef wel erg zacht. Op smaak was het een duet van karamel en
rogge, met een mooie lange afdronk.

Deze kon ik best al smaken en is
toch een mooie step-up van een klassieke bourbon in mijn boekje. 57 EUR.

Dickel ‘12’ Tennessee Whisky – 45%

Deze Dickel is geen twaalf jaar
oud. Het is recept nummer 12, wat wel wat misleidend kan zijn. De mash bill
(recept) is 84% mais, 8% rogge en 8% gemoute gerst. Op de neus flink wat
velpon, bosbessen, nougat en noten, terwijl hij op smaak licht drogend, doch
mierzoet was. Middellange afdronk.

Ik kon deze wel erg appreciëren,
eerlijk gezegd. 86 EUR (weliswaar in een 1-literfles).

Roughstock Montana Pure Malt Whiskey – 45%

Deze Pure Malt komt uit de
Roughstock distilleerderij (waarvan het gerucht de ronde doet dat ze ondertussen
dicht is omwille van een dispuut met de eigenaar van de gronden). Mooie toetsen
van bruin brood, getoaste eik en appelsien. Pittig op smaak met meer appelsien,
zeste incluis, en een kruidigheid van het hout. Lange afdronk op toast en
zoethout. Gestookt van 100% in Montana verbouwde gemoute gerst.

Ik had wat moeite om deze echt
lekker te vinden, maar slecht was hij zeker niet. 83 EUR.

Corsair Triple Smoke Whiskey – 40%

Een rebelse botteling waarvoor maar
liefst drie types brandstof werden gebruikt om hem een rokerig kantje te geven:
turf, beukenhout en kersenhout. De neus begon op rubber, maar dat vervloog
betrekkelijk snel. Dan volgden pruimenlikeur, dadels, karamel en een streepje
rook – maar heel delicaat en beschaafd, hoor. Hij had een iets te lichte body
naar mijn gading maar op smaak zat het wel goed. Zoet, snoeperig, kruidig en
een beetje rokerig. Op de afdronk – die wat aan de korte kant was, maar goed –
kreeg ik nog wat rook en een florale toets.

Dit was een plezante fles, moet ik
bekennen. Afgezien van het leuke verhaal (biobrandstofmakers worden
distilleerders van whisky) was het ook een leuke whisky en voor mij de beste
van de avond. 72 EUR.

Leopold Bros Rocky Mountain Blackberry Flavoured Whiskey
– 40%

We eindigden met een vreemde eend
in de bijt. Deze whisky, van Leopold Brothers, zou bij ons wellicht nooit die
naam mogen dragen. Het is namelijk een mengeling van new make en
braambessensap! Dat mengsel werd te slapen gelegd en na rijping gebotteld op
een sterkte die het volgens de Amerikaanse wetgeving nog altijd in staat stelt
whisky te heten. De kleur deed alvast aan porto denken. Op de neus had ik aardse
tonen, versterkte wijn en bouillon en zelfs wat brocoli. Hij was mierzoet als
een fruitsap met ballen (deed in dat opzicht wat aan de Kilchoman Bramble
Liqueur denken – sans de rook). De
korte afdronk was betrekkelijk droog.

Ik vond hem leuk, ik vond hem
lekker, maar whisky zou ik dit nooit noemen. Giet dit gerust over een bolletje
vanille-ijs. 65 EUR

Bedankt werderom, Timon, voor je
enthousiasme en deskundige uitleg. Excuses voor de tafelgenoot links van me (you know who you are!) die voor de
geluidsoverlast zorgde. Maar geef toe: we hebben weer goed gelachen!

En onderweg naar huis besefte ik
voor de zoveelste keer in wat voor een prachtige stad ik eigenlijk toch wel
woon. En als Antwerpenaar zeggen dat Gent schoon is, dat betekent toch wel
iets, hé!

May the Malt be with you!

  • Reacties(0)//blog.whivie.be/#post4481

Article source: http://iloapp.whivie.be/blog/blog?Home&post=4498